Switzerland, as I may have already mentioned, can generally be a great place to live.
In the name of democracy, it can also be transformed overnight by a rather uncomfortable atmosphere.
In the name of democracy, it can also be transformed overnight by a rather uncomfortable atmosphere.
For example, when we first moved here in the summer of 2007, (I know, I know, I can't believe it either) we woke up one morning to find this incredibly pervasive, borderline blatantly racist advertising campaign on behalf of the ruling right wing party adorning literally every billboard in Zürich.I think the visual message is fairly self explanatory; but for good measure, it states 'For more security' across the bottom.
The international press were up in arms, but the Swiss authorities ignored the hoo ha and upheld the right of the SVP to continue with their campaign.
It wasn't exactly the welcome I was anticipating.
These posters were removed shortly afterwards. But they were swiftly replaced by even more explicitly racist images (can this be possible? Oh yes, here in Switzerland, freedom of speech is paramount, so anything goes!)
It soon became apparent that this was the sort of thing we 'johnny foreigners' would just have to deal with every now and again.
I took a trip to town today.
The racist theme is still working out for the SVP; they're currently going with this one which depicts a woman in a burqua and a series of weapon-like minarets piercing the Swiss flag. It urges the voter to back a campaign to stop the building of a new mosque which is being proposed for the centre of Zürich.

Fairly insulting stuff.
However, the winner of this year's campaign to properly outrage the general public is actually an organisation very close to our hearts; the invalidity insurance departmen of the Swiss government (known as 'IV') who have supported and nurtured my girl since the day she was born, covering costs, offering services, heck, I am even entitled to claim for all my transport costs to and from the early intervention centre where she receives her therapies if I so desire.
During the last few days, however, we have been bombarded by some of the most offensive material I have ever observed, allegedly all in the name of 'creating discussion'.
For twenty four hours we were subjected to a selection of statements like 'Disabled people will never work 100%', 'Disabled people are always sick' or this one, which says 'the disabled only cost us money'.
During the last few days, however, we have been bombarded by some of the most offensive material I have ever observed, allegedly all in the name of 'creating discussion'.
For twenty four hours we were subjected to a selection of statements like 'Disabled people will never work 100%', 'Disabled people are always sick' or this one, which says 'the disabled only cost us money'.
The following day, we woke up to further text which had been added underneath each statement in smaller letters. The purpose of the new text is supposedly to negate the original claim and generally support the case of people with disabilities.
Allegedly the point and purpose of these messages is all about why the taxpayer should continue to contribute to the IV coffers; it is supposed to be uplifting and appeasing for those struggling with a recent decision on behalf of the government to demand an increase in individual contributions.
I didn't feel very uplifted, or very appeased for that matter.
And I'm pretty sure I'm not alone in my anger.
Allegedly the point and purpose of these messages is all about why the taxpayer should continue to contribute to the IV coffers; it is supposed to be uplifting and appeasing for those struggling with a recent decision on behalf of the government to demand an increase in individual contributions.
I didn't feel very uplifted, or very appeased for that matter.
And I'm pretty sure I'm not alone in my anger.


